Hi Samsung Team!

Thank you for taking the time to review my portfolio

This is an AI-generated portfolio customized for Director of UX – Samsung Global UX Studio role at Samsung Research America demonstrating the skills and experience to address the top challenges listed in the job profile:

  • Strategic creative leadership to define future vision for Samsung’s Galaxy mobile devices and One UI experiences
  • Leading and developing high-performing teams of designers and creative technologists
  • Cross-team collaboration and effective stakeholder communication to drive innovation in emerging technologies

Case Studies

Here are some of my past projects that are relevant to demonstrate how I addressed similar challenges as the ones your organization is facing:

NYC DOE Design System

Created a cross-platform design system for NYC Department of Education, transforming legacy systems into modern interfaces.

Why this project?

This demonstrates my ability to lead cross-platform UX strategy (iOS, Android, Web) for complex systems, similar to Samsung’s One UI ecosystem. I directed a team of 6 UX professionals while managing stakeholder relationships across multiple departments.

AI Agent for Conversion Optimization

Developed an AI-powered UX research agent that systematically identifies friction points in digital products to optimize conversion paths.

Why this project?

Shows my innovation in emerging technology, combining AI with UX research methodologies. This aligns with Samsung’s need for forward-thinking leadership that can leverage new technologies to enhance user experiences and drive product vision.

Campus TV: 2U Apple TV app

Designed an Apple TV app to increase student engagement through a streaming-inspired interface for coursework.

Why this project?

Shows my experience with innovative interface design across platforms, drawing inspiration from other industries (streaming services). This relates to Samsung’s need for forward-thinking interfaces and multi-device experiences that solve real user problems.

Recent Presentations on UX And AI

Workshop: AI Fundamentals for UX Professionals
Workshop: AI Fundamentals for UX Professionals
Transforming UX Design with Generative AI
Webinar: Transforming UX Design with Generative AI

Brands I've Worked With

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