Resume
Summary
- Design executive with proven track record scaling UX teams and delivering enterprise-wide design systems
- Led multimillion-dollar UX transformation projects for NYC DOE, serving 1.1M+ students across 1,800+ schools
- Pioneered integration of GenAI tools into UX workflows, improving efficiency across research, prototyping, and content creation processes
- Achieved 90%+ team utilization while maintaining exceptional quality and driving innovation
- Deep expertise in fintech (Yahoo! Finance), digital media (The Economist), and enterprise software
Leadership Experience
Head of UX
AmericanEagle.com | 2021-Present
Leading UX strategy and innovation for enterprise e-commerce clients
- Direct UX strategy and assessment for 200+ enterprise e-commerce clients including Fortune 500 companies
- Developed comprehensive UX benchmarking framework based on Baymard Institute’s 500+ e-commerce best practice guidelines
- Pioneered integration of GenAI tools into UX workflows, improving team efficiency in research analysis, content creation, and prototyping
- Transformed NYC DOE’s digital platform serving 1.1M+ students across 1,800+ schools
- Facilitate strategic workshops and innovation sessions with C-level stakeholders
- Established and scaled UX team while maintaining 90%+ utilization and exceeding quality metrics
Founder & Head of Design
CoCreate | 2017-2021
Led strategic UX initiatives for major education and fintech clients
- Transformed Harvard, UC Berkeley, and Rice University’s mobile learning platform from 1.5 to 4.7 stars
- Led UX strategy for successful $5M fintech platform launch for Starta Capital
- Facilitated innovation workshops for MAS Holdings (major fashion manufacturer)
- Designed enterprise CMS reducing workflow time by 95%
- Built and managed distributed design team across multiple time zones
Lead UX for Mobile
The Economist | 2015-2017
Led mobile strategy and innovation for global digital product portfolio
- Improved Android app ratings from 3.5 to 4.3 stars through strategic UX overhaul
- Doubled user engagement metrics through innovative mobile-first approach
- Facilitated quarterly strategic roadmap sessions with executive team
- Established user research practice integrated with product development
Additional Experience
Senior UX Designer
The Economist | 2009-2015
- Increased mobile web metrics: 80%+ pageviews, 125%+ time spent
- Improved pay barrier pages which reduced exit/visitor rate by 12%
- Facilitated cross-functional design workshops with key stakeholders
UX Designer
Yahoo! Finance | 2006-2009
- Led UX strategy for #1 financial site (20M+ monthly visitors)
- Contributed two design patents to Yahoo! UI patent library
- Designed key features for Yahoo! Finance homepage and premium services
Education
M.F.A. Design & Technology
Parsons School of Design, 2003
B.A. Graphic Design
University of Iowa College of Liberal Arts and Sciences, 2001
Workshop Facilitation
- Enterprise Design Thinking Workshops for Fortune 500 Companies
- Lead UX/UI Instructor, Flatiron School
- Lead UX Instructor, General Assembly
Core Skills
- Design Strategy
- Workshop Facilitation
- Team Leadership
- User Research
- Design Systems
Domain Expertise
- E-commerce
- Enterprise Software
- FinTech
- EdTech
- Digital Media
- Generative AI
Tools
- Figma
- Sketch
- Adobe Suite
- Claude
- Chatbase
- Bolt.New
- NotebookLM
- Webflow
- Lucid
- Lookback
- Framer